Salesforce Launches AI Cloud For Enterprises

On June 12, 2023, CEO and Co-founder of Salesforce Marc Benioff and many AI visionaries introduced the Salesforce backed-up future of trusted Enterprise AI. As the company celebrated Salesforce AI Day, they launched Salesforce AI Cloud, a suite of various AI tools and services specially designed for businesses eager to adopt the technology of Generative AI.

At the first AI Day event held in New York City, Salesforce poses the capabilities of AI Cloud, which you can integrate with different technologies, including the Einstein AI model, Mulesoft, Tableau, and more.

With a 2x increase in its venture capital fund to $500 million for generative AI startups, Salesforce assured the AI Cloud would offer all the AI-based products of Salesforce under a single roof.

But that’s not all. Prepare to be captivated by the introduction of the Einstein Trust Layer, a pioneering addition that provides a fresh perspective on enterprise AI. This revolutionary shield ensures data privacy and security, establishing a foundation of trust in Generative AI.

Through the Einstein Trust Layer, the AI Cloud achieves openness and adaptability, enabling the selection of the ideal model for each unique task while granting customers the freedom to choose.

Let’s explore Salesforce AI Cloud and Einstein Trust Layer in-depth in this blog.

Salesforce AI Cloud

Salesforce AI Cloud is a powerful tool for enhancing customer experiences and multiple company productivity. It combines AI, data, analytics, and automation to deliver real-time solutions from generative AI that are open, enterprise-ready, and trusted.

Marc Benioff said, “AI is reshaping our world and transforming business in ways we never imagined, and every company needs to become AI-first.”

With AI Cloud, Salesforce users can access an extensive set of capabilities with the power of data analysis, AI, and automation through Salesforce Flow. This enables them to generate personalized emails, chat replies, and case summaries and create tailored content for email, mobile, web, and advertising.

AI Cloud provides valuable insights and recommendations while empowering developers to auto-generate code and predict and address potential bugs.

What’s Included In Salesforce AI Cloud?

Businesses can enjoy a wide range of GPT natural language tools throughout 2023 in this Salesforce AI Cloud, providing the following functionality:

Sales GPT

Enables users to automatically craft personalized emails tailored to their customers’ needs, leveraging CRM data for effective personalization.

Service GPT

Automates the creation of service briefings, case summaries, work orders, and more using generative AI.

Marketing GPT

Generates audience segments using natural language prompts and AI-driven recommendations for enhanced targeting.

Commerce GPT

Empowers brands to customize product descriptions for individual buyers based on customer data, while also providing GPT-guided recommendations to meet commerce goals.

Slack GPT

Facilitates the creation of no-code workflows with AI actions through simple prompts at each step.

Tableau GPT

Generates visualizations based on natural language prompts, showcasing real-time progress against quotas and offering recommendations.

Flow GPT

Allows customers to create workflows using natural language prompts, notifying sales representatives when a lead is converted into an opportunity.

Apex GPT

Enables both the IT team and Developers to pace up the software development and built speed & accuracy in the code.

You can also read here in detail about Salesforce Unveils GPT and what’s more for each of them.

Einstein GPT Trust Layer

With a vision to deliver Salesforce users a new industry standard, Salesforce comes up with Einstein GPT Trust Layer as a crucial element of AI Cloud for trusted enterprise AI.

Businesses already have conveyed that trust and privacy are their primary checkpoints before ultimately putting their faith in generative AI. The Einstein GPT Trust layer will mediate between them and generative AI and allow them to utilize it at its full potential.

With a focus on data privacy and security, Salesforce Generative AI will be proven as a groundbreaking solution for organizations and ensure the safeguarding of sensitive customer information.
By preventing large-language models from retaining data, Salesforce prioritizes trust and privacy, a key differentiator in the market.

Let’s discuss how Salesforce ensures your data is safe and protected using AI technology.

One way they do this is through the Commerce GPT feature, where they generate product descriptions without using or storing your personal information. This means your data stays within the secure Salesforce cloud products, giving you control over its use.

Salesforce takes your trust and privacy seriously, and its customers appreciate the extra measures they’ve put in place. By separating your data from the AI capabilities, Salesforce allows you to have governance and control over your information.

Salesforce is making it safer for businesses to use generative AI with their Einstein GPT Trust Layer. This remarkable technology protects your data, giving you peace of mind. With Salesforce’s innovative solution, you can enjoy the fantastic advantages of generative AI for your company, knowing that your data is safe and secure.

Securely Unlocking the Future of Enterprise-Generative AI

Einstein, Data Cloud, Flow, Tableau, or Mulesoft will be backed up with the power of AI Cloud. Salesforce is ready to give businesses the key to unboxing the future of their enterprise AI journey by making this product trusted, open, and intelligent.

Building Trust and Embracing Openness

The Einstein GPT Trust Layer empowers companies to confidently adopt generative AI, streamlining the deployment of appropriate models for diverse tasks. This trust layer enables businesses to leverage a wide range of large-language models (LLMs) while upholding their trust and openness principles by prioritizing data privacy, security, and compliance.

Utilizing capabilities of Third-party LLMs

Salesforce’s AI Cloud embraces an open ecosystem by supporting third-party LLMs like Amazon Web Services (AWS), Anthropic, Cohere, and more. These LLMs are securely hosted within Salesforce’s infrastructure, ensuring that customer prompts and responses remain within the Salesforce environment. Salesforce has also established a trusted partnership with OpenAI, leveraging their Enterprise API and safety tools alongside the Einstein GPT Trust Layer to ensure data retention within Salesforce.

Salesforce LLMs include CodeGen, CodeTF, and CodeT5+, which help brands to minimize the talent gap, reduce the implementation cost, build productivity among teams, and quickly detect incidents requiring immediate attention.

Bring Your Own Model (BYOM)

AI Cloud empowers customers who have trained their unique models externally by enabling seamless integration with their preferred infrastructure. Whether leveraging Amazon SageMaker, Google’s Vertex AI, or other platforms, these custom models can directly connect to AI Cloud through the secure Einstein GPT Trust Layer. Customers retain control and privacy over their valuable information by keeping the data within their trusted boundaries.

Enterprise Ready Solution

Salesforce has prepared Generative AI in such a way it will fuel global economic growth with 15 trillion dollars and improve GPD by 26% by the end of 2030. This solution will take the companies to a new height where efficiency and productivity will count as one of the plus points in front of customers.

Prompt Template and Builders

With Salesforce AI Cloud, undoubtedly, the brand has crafted user-friendly AI prompts to rationalize data and ensure the content generated perfectly parallels each company’s specific context. These context-rich prompts will help sales, service, commerce, marketing, development, and IT teams work seamlessly with generative AI. Also, cost and time will be spent on the most needed tasks, keeping people from being misguided by irrelevant outputs.

Salesforce AI Cloud Pricing & Availability

According to the latest information, businesses can access the functionality of Salesforce AI Cloud in its Starter pack at $360,000 per year.

It is combined with essentials like Mulesoft Automation, Einstein, Tableau Analytics, Slack, Data Cloud, CRM, and a free AI-powered assessment by Salesforce Professional Services.

Salesforce’s AI Cloud will roll out its offerings in phases, with Einstein GPT and Service GPT becoming generally available in June.

Commerce GPT will follow in July, while other bundled offerings are slated for release next year. While a collection of existing offerings, the AI Cloud aims to build trust in generative AI.

Analysts highlight Salesforce’s focus on addressing AI adoption barriers, including trust and confusion in choosing the right AI model. This flexibility allows users to plug in their preferred language model, fostering trust and driving AI adoption.

Key Takeaways for Businesses

Salesforce’s AI Cloud, driven by Einstein, the world’s first AI for CRM, empowers enterprises with a bundle of existing GPT offerings.

Customers like AAA – The Auto Club Group, Gucci, Inspirato, and RBC US Wealth Management have witnessed the value of Salesforce’s AI-powered capabilities. With over 1 trillion predictions per week, Einstein fuels the AI Cloud, enabling data-driven insights.

To fully explore the potential of Salesforce’s AI Cloud, connecting with our experts is the optimal solution. Experience intelligent innovation through the power of generative AI for your business.

Book a call today.