Salesforce Data Governance for AI Enterprises Suite

As the adoption of Generative AI continues to rise, enterprises are facing numerous challenges in ensuring responsible and ethical use of sensitive data. Understanding the urgent requirement for robust data governance in the AI era, Salesforce recently announced Data Governance (a new suite of tools) for AI enterprises, helping IT teams manage increasingly strict regulations governing the use of generative AI.

Let’s dive deep to know what these sets of tools are and how they are beneficial for AI enterprises. 

Understanding Why This Announcement is Important?

With the increasing misuse of Generative AI and its capabilities, lawmakers globally are pressured to set some security guidelines and rules around security and data management in generative AI applications.

The European Parliament recently approved the AI Act to ensure safety, security, and compliance with fundamental rights. Many observers forecast more rules and regulations like this act. According to Salesforce research, ensuring data governance and security must be the #1 priority of Chief Data Officers. 

Thus, the Salesforce announcement underscores the importance of ensuring protection against any casualty by using the Data Governance Suite for AI enterprises. This suite has a range of tools that address and minimize the potential risks associated with Gen AI misuse, so enterprises can harness the capabilities of AI. 

Key Features of Data Governance Tools for AI Enterprises

Salesforce Data Governance for AI Enterprises suite ensures businesses unlock the potential for AI by delivering the mentioned key features.

Prepare for Current & Future Regulations

Salesforce Data Governance suite for AI Enterprises allows companies to prepare for current and future rules quickly. The suite is built on Salesforce and integrated with Data Cloud, allowing businesses to govern their data to ensure and meet AI regulations. 

Improved Data Management

Salesforce Data Governance suite for AI Enterprises provides new capabilities to its customers. Salesforce Archive helps businesses to store large volumes of unneeded data and Salesforce Backup enhances the capabilities of restoring data in data loss. Similarly, Salesforce Out of Region Disaster Recovery provides an extra layer of security for enterprises experiencing unfortunate business disruption. 

Enhanced Data Security 

Salesforce Shield’s new feature namely Database Encryption enables users to encrypt all sensitive data at the database tier. Additionally, Salesforce Security Center’s new custom metrics allow companies to monitor the most relevant KPIs.

Increased Data Privacy

The Data Governance suite allows IT teams to identify sensitive data at scale with Data Mask to ensure users’ privacy. Businesses can also store their user data with the Privacy Center on Hyperforce. Whereas, businesses working on Data Cloud can encrypt data with Platform Encryption. 

On the current situation after EU’s AI Act Amendments, EVP and GM of Salesforce Platform Alice Steinglass expressed, “Data governance is among the top concerns for every organization implementing AI because of the complex regulatory compliance. Hence, Salesforce Data Governance for AI Enterprise suite will support organizations to address such challenges head-on.”

Data Governance for AI Enterprises Suite: General Availability 

Here are the potential dates for all the new features public use by Salesforce:

• Salesforce Archive will be available for public use around November 2024.
• Salesforce Disaster Recovery is currently available in the US.
• Database Encryption will be available from December 2024 in specific regions only, whereas its complete rollout in spring 2025.
• Security Center and Salesforce Backup Enhancements will be available in Oct 2024.
• Data Mask is currently available for public use.

Final Take

As the misuse of generative AI increases and lawmakers have to make new rules to regularize AI use, Salesforce has maintained its capabilities by announcing “Data Governance for AI Enterprises Suite.” It ensures businesses their data is secure and complies with new standard regulations. Additionally, it empowers enterprises to harness the power of AI while complying with regulations.