Salesforce to Acquire Informatica in $8B Deal to Advance Enterprise AI and Data
Salesforce recently announced it has entered into a definitive agreement to acquire Informatica, the enterprise cloud data management leader. The transaction is valued at approximately $8 billion. This strategic acquisition marks a pivotal step in Salesforce’s mission to empower businesses with the most trusted and intelligent platform for the AI-powered future.
By integrating Informatica’s industry-leading capabilities, Salesforce will fundamentally transform how enterprises unify, govern, and activate their data to drive next-generation artificial intelligence, automation, and customer insights.
What Does This Acquisition Bring? Unlocking AI’s Potential with Trusted Data
This acquisition directly addresses the critical enterprise challenge of leveraging fragmented, low-quality data for AI. By integrating Informatica’s best-in-class capabilities into the Salesforce Customer 360 Platform, customers gain:
- Advanced AI-Powered data management with the integration of Informatica’s CLAIRE AI engine with Salesforce Einstein to enhance predictions, automation, and insights.
- Starting with Salesforce Data Cloud, followed by autonomous AI agents, unified data governance, and quality, this approach embeds the platform’s enterprise-grade data governance, quality, integration, and metadata management throughout Salesforce.
- Comprehensive data foundation by integrating Informatica’s strengths in data cataloging, Master Data Management (MDM), and application integration with Salesforce’s Data Cloud, MuleSoft, and Tableau for efficient data-to-AI workflows.
Salesforce’s Informatica Acquisition: Significance
This acquisition is strategically significant because it:
- Creates the Premier AI-Ready Data Platform: Establishes the most comprehensive platform for unifying, governing, and activating enterprise data at scale, the essential foundation for effective AI.
- Ensures Trusted AI Outcomes: Addresses key barriers to AI adoption (data quality, security, lineage) by embedding industrial-strength data governance directly into the Salesforce ecosystem.
- Expands Salesforce’s Leadership: Significantly strengthens Salesforce’s position in the massive $150+ billion enterprise data management market by adding mission-critical data management capabilities.
Financial Details & Insights
- Under the agreement, Informatica shareholders will receive $25.00 per share in cash, representing a premium of approximately 30% over Informatica’s closing stock price on May 22, 2025.
- The transaction is expected to close in Salesforce’s early fiscal 2027, subject to Informatica shareholder approval, regulatory approvals, and other customary closing conditions.
The Path Forward
This acquisition will help businesses use their data better, leading to more reliable AI, automation, and deeper customer understanding. Once finalized, Salesforce will quickly bring Informatica’s data tools and tech stack into its systems, especially for Agentforce and Data Cloud, creating a unified data flow. Thus, this acquisition shows Salesforce’s dedication to offering a comprehensive and smart platform for businesses.
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