Overview
Modigie is a results-driven SaaS company specializing in sales, mastering the art of scaling B2B prospect engagement. They excel at uncovering and resolving inefficiencies from bulk B2B contact data, empowering businesses to achieve unprecedented performance levels. Modigie optimizes your existing investments in personnel, data providers, and technology seamlessly through our Salesforce-native Managed Package.
Challenges
- Managing entire customer data- As leaders in B2B prospect engagement, Modigie faced the challenge of businesses insisting on verified & real-time contact and lead data, an imperative piece of information to get started with their sales activities. The need of the hours was a comprehensive platform to handle the influx of onboarded businesses and their information.
- Compilation of Modigie software in an application- The arduous task of integrating all the features of their data enrichment engine into a single platform proved challenging, given that the engine was initially constructed using external APIs, adding to the complexity.
- Struggling with accurate predictions – Accurate predictions, including customer churn, invoice payments, and data legitimacy, presented significant hurdles for their team, relying on available data.
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