7 Differences Between Salesforce B2B vs B2C Commerce Cloud

1. Business Needs

B2B Cloud is focused on requirements of eCommerce businesses that trade their products or services to other businesses.

While B2C Cloud is directed to the requirements of eCommerce businesses that sell their products or services directly to end customers.

2. Order Volume

B2B Cloud is ideal for orders with a small volume but a large size. It can accommodate more than 100 items per order.

B2C Cloud, is ideal for large order volume but a small size. It can acclimate smaller than or equivalent to 10 items per order.

3. Technology Stack

B2B Commerce is native to the Salesforce platform and built using Salesforce’s multitenant architecture.

Salesforce B2C commerce is made of JavaScript and web technologies tech stack.

4. App Marketplace

B2B Cloud depends on the native Salesforce app marketplace called Salesforce AppExchange.

B2C Cloud has a dedicated marketplace for third-party solutions, such as inventory management, rating & reviews, shipping & fulfillment, etc.

5. Payment Methods

B2C E-commerce have quick and easy payment proceeding with an efficient and smoothly running checkout process.

Salesforce B2B Commerce Cloud assists various payment methods, including purchase orders, credit cards, etc.

6. Pricing

B2B Commerce — Starter: 1% gross merchandise value (billed annually) Growth: 2% gross merchandise value

B2C Commerce — Starter: 1% gross merchandise value Growth: 2% gross merchandise value Plus: 3% gross merchandise value

Check Out All The Differences In Detail