vote

Streamlining Service Agents' Efficiency and Processes via Salesforce Sales Cloud Integrations

industry

Industry

Consumer Goods

industry

Sub Industry

Luxury Goods

industry

Products

Salesforce Integration Services

industry

Services

Salesforce Sales Cloud

industry

Location

USA

industry

Build Your Idea

Consult Our Experts arrow right

60%

Improved service delivery and customer satisfaction

45%

Efficient assignment of leads

85%

Effective Lead Nurturing and conversion flows

Overview

Candere was established with a visionary objective to disrupt conventional shopping paradigms and provide online shoppers access to impeccably crafted, high-quality jewelry.

The concept of an online showroom with personalized options emerged as a response to an unmet need in the offline market. Candere embarked on its transformative journey, determined to dispel the notion that diamonds are solely reserved for the affluent elite.

Challenges

  • Unaligned Customer Data: Storing Zopim Chat communication in Salesforce Database proved a challenging endeavor for them.
  • Difficulty in Lead Conversion: The challenge of accurately assigning leads to sales personnel based on skill sets and territories hindered efficient lead nurturing and conversion.
  • Mismanaged Communication Channels: The team faced difficulties in implementation and maintaining effective email automation, email-to-case conversion and establishing efficient communication channel.

Solutions

Integrated Zopim Live Chat with Salesforce Sales Cloud to expedite the lead conversion process and equip service agents with unified customer information.

 

  • Synchronizing Data between Zopim & Salesforce – Implemented integration between Zopim Live Chat and Salesforce Sales Cloud, enabling smooth communication and synchronized data for enhanced efficiency.
  • Criteria-based Task Assignment – Established specific criteria for assigning salespersons based on skill sets, ensuring optimal resource allocation and increased sales effectiveness.
  • Automatic Lead Creation in Salesforce – Developed a streamlined workflow to automatically convert leads and create opportunities in Salesforce upon completing a Zopim chat.
  • Facilitating Case Creation in Salesforce – Configured a robust email-to-case for automatic case creation and quick notifications to the support staff.
  • Efficient Lead Assignment – Implemented territory-based lead assignment criteria for prompt lead conversion by assigning them to appropriate salespersons.
  • Improved communication among stakeholders – Created email alert automation for key events, such as case assignment and closure, to strengthen communication among customers and internal stakeholders.
VIEW COMPLETE SOLUTION

Benefits

  • Simplified customer interactions and data management through synchronized data and smooth communication.
  • Accelerated sales by assigning leads to skilled salespersons based on territory and specific criteria, optimizing conversion.
  • Enhanced customer support and streamlined internal processes, enabling prompt resolution of customer issues.
VIEW ALL BENEFITS
men on call

Become A Next-Gen Business With Us.

LET'S TALK

Other Customer Success Stories

Read the Salesforce customer success story and Use-Cases by Cyntexa.

Enhancing The E-Commerce PlatformThrough The Power Of Salesforce B2B Commerce Cloud

Explore More roundgreater

Syncing Marketing Channels: Maximizing Potential With Salesforce Marketing Cloud

Explore More roundgreater

Streamlining Form Integration: Seamless Data Flow From Website To Pardot With Custom APIs

Explore More roundgreater

Utilizing Salesforce Managed Package For Event Management In Salesforce

Explore More roundgreater
images
images
images
images